新闻动态
新闻动态 当前位置:首页>新闻动态>新闻动态

这也是现代商业展示柜制作十分关键的问题

网址:www.dispLay0755.com.cn  2019-09-02  作者:admin    阅读:

展示柜制作要想最大限度地吸引、招徕顾客,就必须充分发挥设计者的创造才能和丰富的想象力,创造出标新立异的审美形象。与此同时,制作中又必须注重审美创造的真实性,即所传达的信息必须准确,不能夸大其词、虚张声势,这也是现代商业展示柜制作十分关键的问题。否则,不仅会失去信誉,违背职业道德,还会造成消费者心理上的不信任感和憎恶感。
In order to attract and attract customers to the greatest extent, display cabinet production must give full play to the creative ability and rich imagination of the designer and create a novel aesthetic image. At the same time, we must pay attention to the authenticity of aesthetic creation in production, that is, the information conveyed must be accurate, not exaggerated, bluff, which is also a key issue in modern commercial display cabinet production. Otherwise, it will not only lose credibility and violate professional ethics, but also cause consumers'psychological distrust and hatred.
美国工商界在其广告信条八则中有五条是有关真实性问题的,即讲求事实,不作引诱,价格确实,不得夸张,诚实推荐等,由此可见一斑。同时,强调商业柜台制作的真实性,并不意味着否定表现手法的丰富性。相反,为了激发人们的情感,调动购买欲望,必须重视表现手法的独特性、丰富性和新奇感。
Five of the eight advertising creeds of American business circles are about authenticity, that is, truth-seeking, no seduction, real price, no exaggeration, honest recommendation and so on. At the same time, emphasizing the authenticity of commercial counter production does not mean negating the richness of expression. On the contrary, in order to stimulate people's emotions and arouse their desire to buy, we must attach importance to the uniqueness, richness and novelty of expression.

转让电话
13313028229